Social Media Archive

This is Why Your Website Needs to be Optimized for Mobile

I’m not going to start this post with a story about how every time I see my friends and family, we stick our noses in our smartphones and ignore one another. I’m not even going to give you the “gone are the days when mobile device users

Social Advocacy and Politics: Are Hashtags Amusing Us to Death?

This has certainly been the most bizarre Presidential race in modern history. From all of the pundits failed predictions of Donald Trump’s demise in the primaries, to his bragging about his physical endowment during a Republican candidate debate, this campaign season has been crazy – and looking

How Transport for Greater Manchester Utilizes Social Media

Public transport is a great invention, especially when it runs like clockwork. But unfortunately, that isn’t always the case – so how can transport authorities deliver customer service to their users where they want it and when they want it? I recently spoke with Justin Clark of Transport for Greater Manchester to find

LinkedIn: The Number One Social Network for Entrepreneurs

LinkedIn co-founder and billionaire investor Reid Hoffman isn’t afraid to offer advice on how to improve your LinkedIn profile. He’s also not shy about sharing his stance that entrepreneurs who are not using LinkedIn put themselves at a massive disadvantage. “For entrepreneurs, more or less, if an

Facebook experiment suggests it’s trying to copy Snapchat again

Facebook appears to be working on yet another Snapchat-like experience. New screenshots of what look to be one of the social network’s many experiments show the company is working on a new feature that allows groups of friends to privately share photos and other updates that disappear

People are sharing the meanest backhanded compliments they’ve received

People have been sharing the most offensive backhanded compliments they’ve ever received using the hashtag #CrappyCompliments, which was kicked off by Midnight on Comedy Central. Since then, the hashtag has trended globally and people from around the world have been sharing their crappiest compliments. From remarks about

How Marina Joyce caused mass hysteria across the internet

There is a bizarre internet conspiracy brewing and if you have not yet heard the name Marina Rose Joyce, we are here to enlighten you. Marina Rose Joyce is a YouTube celebrity from the UK, who kicked off her career at just 15 years old. The now

Pro-fracking website targets millennials with GIFs and memes

Nuanced debate? Scientific discussion? Yawn. FrackFeed, a pro-fracking website from industry groups and oil and gas companies, is targeting millennials in their native tongues: Memes, quizzes and listicles. Rihanna, Ron Burgundy, bloated toads and angry groundhogs serve as the backdrop for snarky messages extolling the virtues of

Taylor Swift ends social media silence by posting a video of her cat, of course

Just two weeks ago, Taylor Swift was under fire on social media. The events between Kim Kardashian, Kanye West and Swift unfolded quickly as Kim shared the conversation between Kanye and Taylor over the song “Famous.” If you’ll remember, in that song Kanye claimed to have made

How to Turn Your Employees into Brand Advocates

On an average, the employees of any company have 10x the connections of the brand’s official social channels. If companies are able to generate a certain amount of visibility through the social channels they own, it’s safe to say that that visibility could be exponentially increased through the addition of their employees’