Social Media Archive

Snubbing customers on social media could cost brands dearly

Each one of us has had at least one experience on a social media network, when a brand did not reply to our query, or took its time to get back to us on something urgent. A recent survey, by US-based social media analytics start-up Social Sprout,

Marketing in the time of social media: key points to remember

“Anything worth doing is worth doing well.” – Hunter S Thompson Thompson, the father of gonzo journalism, lived and worked in an age where social media marketing had not even taken birth. What he says about the importance of striving for excellence is advice relevant not just

This was the year we turned on social media

With each passing day comes yet another reason to question the notion that the long arc of the universe bends toward justice. However, this year, in particular, has made it resoundingly clear that — regardless of the direction of that arc — the process by which it bends manifests

Social media can be the workers’ voice – but is it loud enough?

Coming as it did the day after the governor of the Reserve Bank, Philip Lowe, told an audience of economists that average earnings for Australian workers were growing at the lowest level since the 1960s, the win by the AMWU against the company behind Streets ice-creams this week was a good

THE NEW INFORMATION WAR

DECADES BEFORE SMARTPHONES, the internet, and social media, the philosopher Marshall McLuhan, who worked on media theory, predicted a future world war fought using information. While World War I and World War II were waged using armies and mobilized economies, “World War III [will be] a guerrilla information

Twitter says it’s being blocked by Pakistan’s government

Twitter’s service was blocked by Pakistan’s government Saturday, the company said in a tweet from its policy account . “We are aware of reports that the Pakistani government has taken action to block Twitter service, as well as other social media services, and that users are having difficulty using

Harry Roque bids social media (temporary) goodbye

After being slammed by rabid pro-Duterte online supporters for defendingjournalists, Presidential Spokesman Harry Roque bid goodbye to the task of managing his own social media accounts. Roque, on Wednesday, November 16, posted on Facebook that he was leaving the social media world for now. “”Good-bye for now! I would like

Popular apps with social media features that you may have missed

New Delhi: Most smartphone users rely on messengers WhatsApp and Facebook Messenger or social media apps such or Twitter or LinkedIn to chat, share photos, or even location with friends and family members. Interestingly, these features are no longer limited to social media apps. Apps with no background

Social Engineering Through Social Media: From Fake Profiles To Russian Meddling

Facebook’s recent crackdown on Russian meddling got me going. Russia’s manipulation of Facebook’s ad platform has forced Facebook to up its moderation and take new machine-learning steps to invest in additional programming around it. The platform has also begun hiring 1,000 more human ad reviewers. According to a Huffington Post article, in

Facebook Workplace Chat App Launched for Mac, Windows

HIGHLIGHTS Facebook Workplace Chat is now available on Mac and Windows Facebook Workplace competes with Slack and Microsoft Teams Slack and Microsoft Teams also maintain desktop apps Facebook has quietly launched the desktop app of its team-collaboration service Workplace, called Workplace Chat. It is the latest of Facebook’s